Destination 3000 Conference

Conference Overview

This must attend event for the destination marketing industry is the opportunity to gather valuable technology insight and ideas, which can be instantly applied towards practical solutions for marketing and selling your destination more effectively using technology. Our Destination 3000 Conference attracts destination marketing organizations of all sizes and operating budgets from all parts of the United States and Canada.

Photo courtesy of Greater Louisville Convention & Visitors Bureau.

2012 Dates and Location Information

Our 2012 conference will be held in Louisville, Kentucky, starting on Wednesday, April 18th and running through our Closing Reception on Friday evening, April 20th. The Greater Louisville CVB has been a Destination 3000™ customer since 2005 and has attended every SMI Destination 3000 Conference since becoming a customer. We are very excited to be able to bring our conference to their beautiful city!

The conference hotel location is the historic Brown Hotel in downtown Louisville, and SMI has reserved a block of rooms there at the special low rate of $139/night plus tax. The hotel has generously agreed to honor this group rate for the three days prior to, and the three days immediately following the conference, for those who wish to extend their stay. For those of you who may be thinking about extending your stay, please note that Saturday, April 21st is the start of the 2-week festival of events that leads up to the Kentucky Derby. The day-long event that is occurring on April 21st is called Thunder over Louisville, and is considered the Opening Ceremonies for the festival.

To book a room in our block, please call the hotel’s toll-free reservations number of 888-888-5252 and identify yourself as a participant of SMI’s Destination 3000 Conference, to make sure you receive the block rate.

what to expect

Case Study Sessions by Destination Marketing Organizations sharing their stories of how they have applied Destination 3000 solutions to address sales process challenges, marketing opportunities, website content management and 3rd party application integration. Previous presenters include representatives from Visit Orlando, the Kansas City Convention and Visitors Association, Destination DC, the Gulf Shores & Orange Beach Tourism office and others.

Open forum discussions where you spend time talking directly with your counterparts about issues that are important to you.

Destination 3000 training sessions where you can spend time with an Implementation Specialist from SMI learning everything you possibly can about Destination 3000.

Sneak previews of new technology solutions under development by SMI specifically for the destination marketing industry including solutions for mobile marketing and mobile productivity.

Presentations from SMI's technology partners showing how their integrated solutions enhance your use of Destination 3000. Past presenters include Newmarket International, empowerMINT.com, Informz, DMAI, Cendyn and others.

Networking opportunities to establish rapport and ongoing dialogue with fellow Destination 3000 DMO customers. Opportunities to learn from each other and build lasting relationships are prevalent throughout the conference.

Registration Information

Online Registration for the 2012 Destination 3000 Conference is now available, and SMI is continuing to offer Multiple Attendee Discounts to DMO’s that send three or more employees. Registration and payment of the appropriate registration fee will entitle the registrant to attend all conference sessions, meals, refreshment breaks, and receptions. The registration fees are:

• One to two employees - $495.00 per attendee
• Three to five employees - $470.00 per attendee
• Six employees or more - $445.00 per attendee

Please click here to register online.